Fantasy Island – Exhibition Performances

For Shey Rivera Ríos and Huáscar Robles, Hurricane María is an atmospheric manifestation compounded by the fiscal crisis troubling Puerto Rico’s urban landscape. The installation and performance Fantasy Island is an experience that explores how tourism and consumer culture sell a “fantastical” luxury lifestyle, a tropical paradise twisting crisis into “opportunity”. A door opens into a real estate office selling dreams of luxury and reconstruction and the viewer delves into a dizzying spell of animated gifs, performance and altars.

For Fantasy Island, Rivera transformed Loisaida’s space into a real estate office surrounded by a black and white grid that envelops visitors while monitors flash GIFs that borrow aesthetics from the vaporwave movement. In one image, a hand waves a wad of cash to a “Puerto Rico” neon sign while icons of the Virgin Mary and a ram, both cultural symbols of Puerto Rico’s syncretism and colonial history, spin in an enticing, dizzying spell. Viewers are also inspired to reflect on how natural disasters such as the path of hurricanes affecting not only Puerto Rico but also our Caribbean neighbors maybe twisted into “opportunity” after the crisis subsides.

For the Loisaida Center, a cultural enterprise with deep roots in the Nuyorican and Latinx New York community, Fantasy Island stretches the island to New York and its Puerto Rican and Caribbean diaspora as it hits common issues they all grapple with.

StormWater performance:

For Shey Rivera Ríos and Huáscar Robles, Hurricane María is an atmospheric manifestation compounded by the fiscal crisis troubling Puerto Rico’s urban landscape. The installation and performance Fantasy Island is an experience that explores how tourism and consumer culture sell a “fantastical” luxury lifestyle, a tropical paradise twisting crisis into “opportunity”.

Shey Rivera:  

Ixchel performance. Video projection and audio of poem.

Pick 5 poems from Hienas y Los buitres.

La jíbara bruja performance, with reading from “Naty and my chaotic stench”

Huáscar Robles performs:

“Héroes del estéreo”

“Salt and wine”

“Pupilas y gaviotas”

“Drenched”

“Las manos del campo”

Video projections: Sharks, Hurricane, Beach floor and photos of the devastation, sent by friends and family.

Audio files: Cocoon poem, Coquis by Fofe, Rain storm


Exhibition Viewing Hours: Thursday, Friday and Saturday from 1:00 pm – 5:00 pm and by appointment.


Throughout the fall, and beyond, the Loisaida Inc. Center’s programming will provide opportunities to pledge support to the relief and recovery efforts in the Caribbean.

 

Fantasy Island: Panel Discussion

Puerto Rico’s economic spiral has spread uncertainty on the island. A 120 billion debt in bonds and pension responsibilities has been deemed un-payable while a U.S. Fiscal Supervision Board suggests further austerity measures. About 170 schools have closed and a third of the island’s real estate is unoccupied. Puerto Ricans keep fleeing en masse while foreigners move in, altering the urban and cultural landscape.

Artists, scholars, activists, and other thought leaders from various sectors are in conversation throughout the diaspora with the intention of creating awareness and dialogue that can generate solutions. How can art further push to inform socially responsible urban development and shed light on inequitable real estate practices that cause displacement and economic disparity? What about this cult to tourism and its implications on the field?

This panel discussion will focus on the role of the arts in community development, the economic crisis in Puerto Rico, its implications and parallels with other cities/countries, tourism economy, real estate development, and disaster capitalism.

Speakers:

F. JAVIER TORRES  ArtPlace America

f. javier torres

Latest Blog Post: Reflecting on the Interstate’s Impact on an American City

F. Javier Torres is the Director of National Grantmaking at ArtPlace America. In his role he is responsible for building a comprehensive set of demonstration projects that illustrate the many ways in which arts and culture can strengthen the processes and outcomes of the planning and development field across the United States. Thanks to ArtPlace he has travelled across 48 states in the last 3 years and visited a wide variety of community contexts. This travel has expanded his interest in the networks and knowledge sets necessary to sustain creative placemaking as a practice over time.

Prior to his role at ArtPlace, Javier was Senior Program Officer for Arts and Culture at the Boston Foundation where he led an exploration of the role of culture as a tool for transformation, sustainability, and as central to the development of vibrant communities. Javier spent six years as the Director of Villa Victoria Center for the Arts, a program of IBA, a community based multi-disciplinary arts complex that operates as a regional presenter and local programmer for Latino arts. Currently, he is a board member for Grantmakers in the Arts and an advisory board member for the Design Studio for Social Intervention. He has previously served as a board member for the National Association of Latino Arts and Cultures, MASSCreative, was a member of the MA Governor’s Creative Economy Council and Chair for the Boston Cultural Council.

 

ED MORALES  Journalist and Writer

ed morales

https://edmorales.net/

Ed Morales is a journalist who has investigated New York City electoral politics, police brutality, street gangs, grassroots activists, and the Latino arts and music scene.  He has been a Latin music Newsday columnist and longtime Village Voice contributing writer whose work has appeared in Rolling Stone, The New York Times, Miami Herald, San Francisco Examiner, The Los Angeles Times, The Guardian, Jacobin, and The Nation. He was a contributing editor to NACLA Report on the Americas a frequent contributor of op ed columns for The Progressive Media Project.

Ed Morales is currently writing Latinx: The New Force in American Politics and Culture, a definitive view of how Latin@s matter in the US’s race debate, to be published by Verso Press in Spring of 2018. In March 2002, he published his first book, Living in Spanglish on St. Martin’s Press/LA Weekly Books. A second book, The Latin Beat: From Rumba to Rock, was published on Da Capo Press in 2003. Morales is also a poet whose work has appeared in Aloud: Voices From the Nuyorican Poets Café (Henry Holt, 1993) and various small magazines, and whose fiction has appeared in Iguana Dreams (HarperCollins, 1992), and Boricuas (Ballantine, 1994).

He has participated in residencies as a member of Nuyorican Poets Café Live, touring as a spoken-word performer in several cities throughout the East Coast, in California, Florida, Texas, Denmark, and Washington, D.C.  Morales has also appeared on CNN, Hispanics Today, Urban Latino, HBO Latino, CNN Español, WNBC-TV’s Visiones, WABC’s Tiempo BBC television and radio, and the Fox Morning News in Washington D.C.

Ed Morales is currently an adjunct professor at Columbia University’s Center for the Study of Ethnicity and Race, and occasionally appears as a host on WBAI-FM.

 

SHEY RIVERA RIOS is the Artistic Director of AS220.

shey

 

With a professional background in administration, Rivera is also a performance and installation artist, musician and writer. At AS220, she focuses on community engagement, cross-sector partnerships, and strategic planning, alongside a team of program leaders. Rivera was part of the founding team of Festival de la Palabra in San Juan, Puerto Rico, in 2010 (the largest literature festival in Puerto Rico, still ongoing), and reactivated the historic Museum House Concha Melendez in San Juan with literary arts programming. She is an Intercultural Leadership Institute (ILI) Fellow, Brown University Public Humanities Fellow, and alumni of the Leadership Institutes hosted by the National Association of Latino Arts and Culture (NALAC) and the National Association of Media Arts and Culture (NAMAC). Rivera is a Certified NonProfit Accounting Professional (CNAP) and has also served on multidisciplinary art grant panels for the National Endowment of the Arts (NEA), NALAC, and Rhode Island State Council on the Arts. Rivera serves in Congressman Jim Langevin’s Art & Culture Advisory Committee and Providence Mayor Elorza Art & Culture Transition Team. She also serves in the Downtown Improvement District and Providence Parks Conservancy Advisory Committees, as the Dept of Art, Culture+Tourism’s Public Art Committee and Providence Cultural Equity Initiative’s Cultural Think Tank. She has been a speaker at Tulane University, University of Puerto Rico, New Bedford Museum of Art, RISD Museum, Philadelphia Mural Arts, and national conferences on art spaces and community development, including Alliance of Artist Communities, Pittsburgh’s Community Development Summit, Congress of New Urbanism, and NALAC, among others.  http://sheyrivera.com

 

Moderator: HUASCAR ROBLES writes and makes art about technology and culture.

He has published with The New York TimesChicago Tribune’s HoyMetro San Juan and other publications in United States, Puerto Rico and Brazil. He was a correspondent in Haití and  published Puertos príncipes: temblemos todos, a journal and photo book on Haiti after the earthquake. He is currently an Op-Ed contributor to Puerto Rico’s El Nuevo Día. 

The Country Under My Skin, Los silencios de Santurce, Portraits of Marassa, are some of his photo and multimedia performances in the U.S. and Puerto Rico as well as the documentary The Invisible Coast, on Haitian merchants’ struggle on Puerto Rico’s Loíza town.

He has participated with The Dart Center’s Ochberg Fellowship (2009), Center for Justice and Journalism’s Urban Fellowship (2009), AS220’s Artist in Residence, and Brunetto’s School cultural exchange in Brazil (2006). His collection Country Under My Skin as acquired by Rhode Island’s Historical Society’s Permanent Gallery.  Robles has an M.F.A. from New York University.

 

 

 

 

Fantasy Island – Exhibition Open

For Shey Rivera Ríos and Huáscar Robles, Hurricane María is an atmospheric manifestation compounded by the fiscal crisis troubling Puerto Rico’s urban landscape. The installation and performance Fantasy Island is an experience that explores how tourism and consumer culture sell a “fantastical” luxury lifestyle, a tropical paradise twisting crisis into “opportunity”. A door opens into a real estate office selling dreams of luxury and reconstruction and the viewer delves into a dizzying spell of animated gifs, performance and altars.

For Fantasy Island, Rivera transformed Loisaida’s space into a real estate office surrounded by a black and white grid that envelops visitors while monitors flash GIFs that borrow aesthetics from the vaporwave movement. In one image, a hand waves a wad of cash to a “Puerto Rico” neon sign while icons of the Virgin Mary and a ram, both cultural symbols of Puerto Rico’s syncretism and colonial history, spin in an enticing, dizzying spell. Viewers are also inspired to reflect on how natural disasters such as the path of hurricanes affecting not only Puerto Rico but also our Caribbean neighbors maybe twisted into “opportunity” after the crisis subsides.

For the Loisaida Center, a cultural enterprise with deep roots in the Nuyorican and Latinx New York community, Fantasy Island stretches the island to New York and its Puerto Rican and Caribbean diaspora as it hits common issues they all grapple with.

The opening and closing reception will include a special performance.


Exhibition Viewing Hours: Thursday, Friday and Saturday from 1:00 pm – 5:00 pm and by appointment.


Throughout the fall, and beyond, the Loisaida Inc. Center’s programming will provide opportunities to pledge support to the relief and recovery efforts in the Caribbean.

 

Garbagia Universe

Concept:

Building on last year’s successful Garbagia Island, Loisaida Inc. Center will expand this summer into Garbagia Universe. Acting on the continued need to build public historical awareness of cultural immigrant history, and consistent with Loisaida’s commitment to urban place keeping, the project refashions cultural practices of Downtown Latino/a/xs from Carmen Pabón, Jorge Brandon, Bimbo Rivas, Pedro Pietri, Petra Santiago and beyond, to contemporary realities. This second cycle will expand to include and explore the pedagogy and practice of the Latin American modernist, Joaquín Torres García, who lived in New York’s Downtown, and who was the subject of investigation of one of our artist-in-residence, and teaching artists for this cycle, Juan Bautista Climent.

This version will offer three component workshops where participants can hone their skills and realize their final products in a performative exposition. These include sewing and costume making, sculptural and conceptual art, and performance production, over the span of three weeks in August and September.

Description:

1st week: Sewing and Textiles Workshop by Daniela Fabrizi

In this first week, after finding an object and having an introductory inspirational meeting about the universe with images and references, we will be building a specialty costume. Together we will create a more universal idea of what fabric means. We will be looking on how to make fabric from “junk”, while learning basic techniques on sewing and alterations, crafting textile patterns and building this piece that will keep developing on the second stage of the project, adding sculptural pieces, all this while reflecting and developing a character for its 3rd week stage. The garment will be the final product of each participant artist, and will be presented as part of the Fashion Show the day of the event.

While creating this costume we will work on creative stimulation, repurpose of materials that can become/are also fabric, and with invited artist Sonia Peña we will have 1 to 2 hours workshops each day to learn mending and alterations, not only this will help to the development of their costume but while creating it they will learn basics but practical and useful techniques for everyday life.

Workshops will include:
Alterations/Mending: From buttons, zippers, hems to decorative hand stitches.
Patterns and Sewing: Basic machine sewing, introduction and reading of a pattern.
Textile Design: Lets make textiles and design patterns creating consciousness about color, composition and mix media. This will be where we explore with different materials, ways of mixing color and texture while learning the ideal tools to use.
Character Development: Out of all of this aspects, we will start an exploration of the first stages of a character, using the costume as a tool to understand and give information about these creature through color, texture and shape. The idea is to give the first step into what will be an ongoing work until Performance Workshop Week where it will be finally worked in
detail and developed.

2nd week: Sculpture Workshop by Juan Bautista Climent

This workshop will focus on the development of sculptural elements that add visual force and meaning to the garments made in the first Garbagia Universe workshop provided, they are made mostly of recycled materials.

Day 1: Universal Symbols and Drawing
We will study traditional clothing from different indigenous cultures in Latin America, Africa, and Asia, containing symbols of the universe (such as the Sun, Mother Earth, Planets, Stars, etc.). We will have a brief review of the ideas of universal symbols of Joaquín Torres García, previously learned in Loisaida Center during the Constructivism Month in July. With these visual and theoretical sources as inspiration, participants should sketch their own sculptural designs, contemplating that they will be designed with recycled materials.

Day 2: Objects in our neighborhood are objects in the Universe
Participants will be challenged to find at least one object that has been discarded within the Lower East Side area, which they consider to be of visual or conceptual value, or which may have this value with appropriate interventions with other artistic materials. Participants will learn the basic techniques of paper mache to combine it with recycled objects.

Day 3: Time to Work
Development of Sculpture, recycled materials and paper mache.

Day 4: Color as forms in the Universe
This day, participants will learn basic concepts of color, but understanding it as tone and form, as taught in the constructivist doctrine of Joaquín Torres García.

Day 5: Final Details
Completion of sculptures. The participants will add the pieces made to their clothes.

3rd week: Performance Workshop by Zuleyka Alejandro & final presentation.

During the last week of Garbagia Universe Program the participants will have the opportunity todevelop their character in a collaborative manner. Performance, body movement and character workshops will be held in order to develop the Performance for the event. After creating their fabric and sculptural pieces during the first weeks of the Project, it will be a time to put it in action the creations.

Outcome:

Participants developed a socio-political approach and learned about crucial contributors to the history of the LES through active participation. Directed with a pedagogical perspective into recreating what important key people (yet invisible to the mainstream narrative) did for our neighborhood. This created awareness into reusing waste and reconstructing its concept into resource. Also pointing out the use of communal spaces for the benefit of the community.

We empowered participants to be active in their communities. The art workshops are beneficial for trans-generational bonding, mental health, motor skills and cognitive development in younger participants. Infusing the creative act with social contemporary issues at stake in the neighborhood and the larger world of many residents, creates empathy, conviviality and a sense of urgency to make a difference.

Garbagia Universe Show pictures (check back soon):


Press release:
(In progress) Garbagia Universe Show
Sept. 9th, 2017 – 6:00 pm at La Plaza Cultural de Armando Pérez Community Garden.

NEW YORK, NY, SEPTEMBER 10, 2017 – Tbd.

Pedagogical Benefits:

Participants developed a socio-political approach and learned about crucial contributors to the history of the LES through active participation. Directed with a pedagogical perspective into recreating what important key people (yet invisible to the mainstream narrative) did for our neighborhood. This created awareness into reusing waste and reconstructing its concept into resource. Also pointing out the use of communal spaces for the benefit of the community.

We empowered participants to be active in their communities. The art workshops are beneficial for trans-generational bonding, mental health, motor skills and cognitive development in younger participants. Infusing the creative act with social contemporary issues at stake in the neighborhood and the larger world of many residents, creates empathy, conviviality and a sense of urgency to make a difference.

Garbagia Island 2016 original trailer:



Loisaida’s Summer Program is made in collaboration with La Plaza Cultural and with your support, thank you.

La Lucha Continua The Struggle Continues: 1985 & 2017 (EXTENDED)

La Lucha Continua The Struggle Continues: 1985 & 2017

“Top of the list at New York Times of must-see galleries in the Lower East Side!”


Overview:

In 1985, Eva Cockcroft, founder of Artmakers Inc., gathered together 34 “artists of conviction” to create 26 political murals on four vacant buildings overlooking the then neglected La Plaza Cultural community garden. Known as La Lucha Continua The Struggle Continues, the murals addressed six political issues: gentrification, police brutality, immigration, feminism, and opposition of U.S. intervention in Central America and apartheid in South Africa. Today, the garden is thriving, the issues remain of grave concern, and only two of the murals still exist, the paint cracked and faded.


Exhibition Details:

Opening Date:
Saturday, April 8, 2017

Now Extended through July 31st 2017

Viewing Hours:
Thursday, Friday, Saturday
Noon to 6:00 pm
and by appointment.

Organizer:
Artmakers Inc.
For more info and media queries: Jane Weissman, ArtmakersNYC@aol.com, (212) 989-3006

Host Venue:
Loisaida Inc. Center
(646) 726-4715

710 East 9th Street, Lower East Side
New York, NY 10009 United States
+ Google Map
 
Emailinfo@loisaida.org

Past Public Programming:

April 19, 6:30-8 PM. Panel: Loisaida: Then & Now. With Chino Garcia, Maria Dominguez, Noah Jemisin, Kristin Reed, Seth Tobocman. Libertad Guerra, moderator

April 26, 6:30-8 PM. Illustrated Talk: Protest & Celebration: Community Murals of the 1970s & 1980s in Loisaida and on the Historic Lower East Side. Jane Weissman, presenter

April 30. 1 PM Gallery Talk / 2 PM Garden Visit to La Plaza Cultural at 9th & C. (Gallery remains open to 5 PM)


*SECOND ILLUSTRATED TALK, BACK BY POPULAR DEMAND*

May 11, 7:00-8:30 PM. Illustrated Talk: Protest & Celebration: Community Murals of the 1970s & 1980s in Loisaida and on the Historic Lower East Side. Jane Weissman, presenter


*May 23, 6:30-8 PM. Illustrated Talk: La Lucha Continua The Struggle Continues: 1985 & 2017. Jane Weissman, presenter. City Lore Gallery (56 East 1st Street). Also co-sponsored by Greenwich Village Society for Historic Preservation & City Lore

*May 27, 2 PM Gallery Talk / 3 PM Garden Visit to La Plaza Cultural at East 9th Street & Avenue C Unless noted, all events take place at The Loisaida Center (710 East 9th Street, NYC) Part of the 2017 Loisaida Festival Weekend Programming.


All events are co-sponsored by Artmakers Inc. and The Loisaida Center

*In conjunction with Lower East Side History Month


Media Queries: Jane Weissman, ArtmakersNYC@aol.org, 212.989.3006


Open Community Textiles Workshop

Loisaida inc. is proud to present Tejedoras de Magia with Daniela Fabrizi. This open community textile workshop will be complementing with costumes, banners and flags the Cabezudo and the Parade Making workshops to debut in the Opening Community Parade of the The 30th Annual Loisaida Festival. This collaborative atelier will be open to visitors and the community at large during the whole month of May, all FREE.


Specific Dates by theme:

Re-plasti-cycle your Garments: July 2017 New Dates TBD (3pm-6pm)

Costumes! Banners! Flags! GIANTS!: July 2017 New Dates TBD (3pm-6pm)


Workshop description:

  1. Re-plasti-cycle your Garments

Learn how to reuse plastic and repurpose everyday plastic trash into your own hand-made fabric. We will focus at making fabric from plastic junk, crafting our own textile patterns and building handmade garments and wearable pieces that would be used by individuals at the parade.

This workshop is aimed at younger audiences, who are in the beginning of their journey on their textiles and design interests. Also participants will explore the idea of reusing, recycling and re-inventing with what they have and experiment letting their mind to be their own limit to create new beautiful and usable things.

(Recommended for Pre-teen and Teens)

  1. Costumes! Banners! Flags! GIANTS!

Fabric is one of the most versatile, used and indispensable materials that could transform any parade into a memorable experience within any community. On this workshop we will learn and apply some basic skills on textiles to make costumes, banners, flags and giants. Open to all artists interested in textiles with any experience. In collaboration with Zuleyka Alejandro.

All creations can be part of this year’s edition of the Loisaida Festival Community Parade.

(Recommended for kids, adults, EVERYONE)


Artist Bio:

Daniela Fabrizi. Always inspired by the work of women and her own travels, she is a costumes and textiles lover. Based in New York, and having working experience in Puerto Rico, New Orleans, France and London, she works in all crafts related to this medium: from film, tv and theater to textile arts work with the community and her own independent projects. She enjoys the most working and sharing her craft with the community, while learning and getting inspired from them.

Contact Daniela Fabrizi at dani.fabrizi@gmail.com or call (347) 314-3555

La Lucha Continua The Struggle Continues: 1985 & 2017

La Lucha Continua The Struggle Continues: 1985 & 2017

“Top of the list at New York Times of must-see galleries in the Lower East Side!”


Overview:

In 1985, Eva Cockcroft, founder of Artmakers Inc., gathered together 34 “artists of conviction” to create 26 political murals on four vacant buildings overlooking the then neglected La Plaza Cultural community garden. Known as La Lucha Continua The Struggle Continues, the murals addressed six political issues: gentrification, police brutality, immigration, feminism, and opposition of U.S. intervention in Central America and apartheid in South Africa. Today, the garden is thriving, the issues remain of grave concern, and only two of the murals still exist, the paint cracked and faded.


Exhibition Details:

Opening Date:
Saturday, April 8, 2017
Time: 3:00 pm – 6:00 pm

Viewing Hours:
Thursday, Friday, Saturday
Noon to 6:00 pm
and by appointment.

Organizer:
Artmakers Inc.
For more info and media queries: Jane Weissman, ArtmakersNYC@aol.com, (212) 989-3006

Host Venue:
Loisaida Inc. Center
(646) 726-4715

710 East 9th Street, Lower East Side
New York, NY 10009 United States
+ Google Map
 
Emailinfo@loisaida.org

Public Programming and important dates:

April 19, 6:30-8 PM. Panel: Loisaida: Then & Now. With Chino Garcia, Maria Dominguez, Noah Jemisin, Kristin Reed, Seth Tobocman. Libertad Guerra, moderator

April 26, 6:30-8 PM. Illustrated Talk: Protest & Celebration: Community Murals of the 1970s & 1980s in Loisaida and on the Historic Lower East Side. Jane Weissman, presenter

April 30. 1 PM Gallery Talk / 2 PM Garden Visit to La Plaza Cultural at 9th & C. (Gallery remains open to 5 PM)


*SECOND ILLUSTRATED TALK, BACK BY POPULAR DEMAND*

May 11, 7:00-8:30 PM. Illustrated Talk: Protest & Celebration: Community Murals of the 1970s & 1980s in Loisaida and on the Historic Lower East Side. Jane Weissman, presenter


*May 23, 6:30-8 PM. Illustrated Talk: La Lucha Continua The Struggle Continues: 1985 & 2017. Jane Weissman, presenter. City Lore Gallery (56 East 1st Street). Also co-sponsored by Greenwich Village Society for Historic Preservation & City Lore

*May 27, 2 PM Gallery Talk / 3 PM Garden Visit to La Plaza Cultural at East 9th Street & Avenue C Unless noted, all events take place at The Loisaida Center (710 East 9th Street, NYC) Part of the 2017 Loisaida Festival Weekend Programming.


All events are co-sponsored by Artmakers Inc. and The Loisaida Center

*In conjunction with Lower East Side History Month


Media Queries: Jane Weissman, ArtmakersNYC@aol.org, 212.989.3006


The Sustainable Artist Toolkit

We are excited to host FABNYC’s next Sustainable Artist Toolkit workshop,

Artists with Radical Visions: Shifting, Challenging, Thriving!

Before we all break for the holidays, let’s refocus our energies towards realizing our self-determined liberated life. Engage in a strategic dialogue around needs and resources and learn to work together to define boundaries, affirm goals, and stand in our power.

Tuesday, December 13, 7-9pm right here at Loisaida Inc. Center!

RSVP: http://fabnyc.org/archive/artists-rad-visions/

(PILOT) Analog STEAM+D Bootcamp

Event Description

Loisaida Inc. in partnership with NEEUKO Inc.

(PILOT) ANALOG S.T.E.A.M.+D INTENSIVE 3 DAY WORKSHOP


Eventbrite - (Pilot) Analog STEAM+D Bootcamp


This is a FREE 3 days/3 hour workshop – However, we ask for a donation of $50 to cover workshop material expenses. This donation for materials fee can be paid in person at beginning of workshop.

Who will benefit from this bootcamp:

Young adult entrepreneurs, between the ages of 25-40, who have a business idea or product idea. They don’t need to have design experience or a fully developed idea, as this bootcamp will give them the hands on tools to take an idea beyond concept to a product prototype or business prototype.


Dates & Time: 

  • Friday, May 6th – Time: 6:00 – 9:00 PM
  • Saturday, May 7th – Time: 1:00 – 4:00 PM
  • Sunday, May 8th – Time: 1:00 – 4:00 PM

Workshop is led by Alejandro Excia of NEEUKO Inc.

MAIN GOAL: 

Participants will create a product or business prototype from an initial idea using only analog tools (leave your computer at home), to measure whether an idea can become a solid product or business and push your idea beyond the conceptual stage.


Day 1

Friday, May 6th – Time: 6:00 – 9:00 PM

DESIGN THINKING & PROBLEM RECOGNITION

Apply design thinking techniques to a product or business idea. Using a combination of case studies and exercises, students will discover and narrow down the problems their product or business idea solves.


Day 2

Saturday, May 7th – Time: 1:00 – 4:00 PM

HOW TO TELL YOUR STORY

Formulate a unique product or business narrative using graphic information and storytelling. Students will construct a storyboard that will support them in turning their idea into a selling pitch or a product development opportunity.


Day 3

Sunday, May 8th – Time: 1:00 – 4:00 PM

OPPORTUNITY RECOGNITION

Assess whether a product or business idea have business potential. Students will acquire manual tools for time and project management, as well as techniques for developing a product or business that truly serve their consumers.


About Neeuko Inc.

NEEUKO@Sagrado is part of an innovative college ecosystem of the Sacred Heart University located in the heart of Santurce, Puerto Rico. In this space we promote an environment and the culture of open innovation and entrepreneurship, within a series of educational activities that may include lectures, interviews and book presentations. Neeuko encourages the community to bring their concept ideas and they will be guided through a process that it will enhance that idea into reality.


*Arrangements can be made if you cannot afford the materials fee, please contact The Loisaida Center or call (646) 755-0522 for more information. Space is limited.


 

Bios

Javier De Jesus Martinez
Innovator, serial entrepreneur, design strategist, architect and urbanist with over 18 years of academic and professional experience. Outstanding career in Public Policy issues, Strategic Planning, University and Governmental Management, R&D and Commercialization. His combined understanding of the private sector with an extensive understanding of government processes informs his design thinking processes in the development strategies and methodologies among the diverse professionals and groups involved in urban socio economic projects. Javier has successful track record conceptualizing and implementing strategies to attract external competitive funding from federal and state government and private investors for educational institutions and non-profit community based organizations. Javier studied architecture at the University of Puerto Rico and at the Cooper Union for the Advancement of Sciences and Art in New York City. His thesis, Flatness as a memory of movement: A cartography of a nomad landscape was directed by John Q. Hedjuk. He had lectured in universities and professional forums within the United States, Canada, Mexico, Panama, Costa Rica, Colombia, Perú, Dominican Republic, Trinidad and Tobago, and China.

• Founder La’gencia Innovación Abierta 2014-present
• Founder and Dean School of Architecture Pontifical Catholic University of Puerto Rico 2008-2014
• President-Creative Industries Advisory Council Puerto Rico Commerce and Export Company 2014-present
• Founder-CEO Adaptable Paths Strategies Investment and Resources-2007-2012
• Advisor to the Governor on Urbanism, Infrastructure and Environmental Affairs 2005-2007
• Director Design, Construction, Planning and Development Offiece University of Puerto Rico President’s
• Associate Dean-School of Architecture University of Puerto Rico
• Undergraduate Program Coordinator School of Architecture University of Puerto Rico
• Second Year Design Studio Coordinator School of Architecture University of Puerto Rico

Alejandro Excia
Alejandro Excia Studied his bachelors degree in architecture from the Polytechnic University of Puerto Rico. After Working for a year in a local art and architecture studio he pursued a double master in Domus Academy and Wales University achieving a degree in Product Design and a Master of Arts in Design respectively. His undergrad thesis dealt with consumerism strategies in order to revitalize dead public spaces within the city of Hato Rey, Puerto Rico. His curiosity for the phenomenon of consumerism carried through images and products helped him undertake his masters research in a creative way.

For his dissertation thesis “Creoelectric” he developed a design methodology derived from the cultural context of his hometown “Criollos” or “Jibaros Puertorriqueños”, to design an electric car charger for the rural context worldwide for the company French/German company Hager. Alejandro Excia co-founded his design consultancy studio postData.Design, with his partner Alejandro Mieses, which works on various projects that range from product design, interaction design, custom software and hardware interfaces. His studio has worked projects in cities like Atlanta, New York, Milan and his hometown of Puerto Rico. postData.Design studio featured and showcase one of their products at Wanted Design New York as part of the Puerto Rican collective “Design in Puerto Rico” where they where part of the group that consisted of 16 young emerging puerto rican design studios.

• Co-founder of Design Consultancy Studio postData.Design
Adjunct professor at the Pontifical Catholic University of Puerto Rico.
• Director of the Laboratory of Fabrication “FabLab”, where he manages different types of technologies like 3D printers (Desktop and Full rapid prototyping 3D), CNC Routers, Milling machines, Vacuum Forming, Laser cutters among others to help produce prototypes for students and private clients of the School of Architecture.
• Co-coordinator of the entrepreneurial initiative in digital fabrication.
• Faculty Best Practices: Cross-Campus Arts Integration Mixing Innovation and Entrepreneurship for Unique Venture Development. CEO Conference 2012 Chicago.


WHERE
The Loisaida Inc. Center – 710 East 9th Street, New York, NY 10009 – View Map